3. Unrealistic Expectations
Without frequent contact with the engineering team, it’s easy for designers to get a little carried away. Sometimes designers try to impress the client with nice features or animations that aren’t actually feasible for engineers to create. However, when designers are able to pass off full responsibility for implementation to the engineering team, it can result in conflicts and slowdowns.
In other cases, the designs are actually possible, but would require a significantly higher budget or longer timeline than the client has envisioned. Both designers and engineers need to collaborate in order to agree on the features that are “must haves” and those that are just “nice to haves.”
At Very, we’ve largely dropped the waterfall model in favor of a feature-centric model. We design specific product features one at a time, and then work with the engineers to make sure that they have everything they need to implement them. Although the waterfall model is sometimes necessary for certain projects, it’s become outdated for the type of products and applications that we typically work on.
4. Incorrect File Types
The lack of coordination between both teams means that designers often send over files that are in an unusable format. For example, Photoshop files are not very useful for implementing a design, forcing engineers to do extra work understanding the design and exporting assets. Fortunately, as more and more agencies are getting used to updated tools, this is becoming less of a problem.
How Does Very Get Ahead of This Problem?
Having both competent designers and engineers together in-house is essential when building a product. If the teams and firms are kept separate, then you’ll have to deal with a great deal of overhead in the form of revisions and handoffs that will slow everything down. By keeping designers and engineers working together, you’ll cut costs and also create a better final product.
Here at Very, we require our designers to learn front-end technology stacks for building web and mobile apps, and to write production-ready code if need be. By gaining this understanding, our designers will also consider the engineering side of things, e.g. how the design will be implemented and how long it will take. In addition, this allows designers to step in and enact their own designs in the event that engineers misinterpret them.
Very’s design and engineering teams communicate at least every day, and often multiple times per day. We have daily standup meetings for every project, where the entire team gets together to discuss what they’ll be working on and get help with any issues or questions. By creating a more seamless process that moves faster with fewer hiccups, both the client and our employees benefit.
What’s more, when designers and engineers are both involved throughout the project, the code quality and consistency of the final product are higher. The project’s timeline and budget are typically shorter, and products can be tested and deployed more quickly.
Faster timelines, lower costs, and higher-quality products are just a few of the advantages when you have designers and engineers working together. Curious about these benefits? Don’t just take our word for it—get in touch and we’ll help you figure out what you need for your next project.